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The Technical Sales BTS, recently renamed BTS Consulting and Marketing of Technical Solutions (CCST), is a highly sought-after course that combines commercial and technical skills. This dual expertise opens many doors, both for immediate professional integration and for further study. Find out about the different options available to you after completing this diploma.

What skills are acquired during a BTS in technical sales?

The Technical Sales BTS trains professionals to understand the technical aspects of a product or service, while mastering sales and negotiation techniques. This course develops :

• Technical skills enabling them to analyse and understand products, their characteristics and their manufacturing processes;
• Commercial skills, including prospecting, customer development, negotiation and customer relationship management.

This dual expertise represents real added value on the job market. The sandwich course, often favoured in this type of training, also enables students to gain significant professional experience even before obtaining their diploma. 

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What career options are available after a BTS in technical sales?

With a BTS in your pocket, you can go straight to work. There are a wide range of careers open to you:

• Technical sales representative (field or office-based);
• Sales assistant
• Sales adviser; Sales negotiator;
• Sedentary salesperson;
• Customer manager.

These positions are available in a wide range of sectors, including industry, industrial equipment, electrical equipment, energy solutions and construction. After a few years' experience, you can progress to positions of responsibility such as business manager, sales manager, purchasing manager or key account manager.

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What further study is possible after a BTS in technical sales?

If you want to continue your training, there are several options open to you.

A professional degree

This is a one-year course leading to a 3-year higher education qualification with a specialisation in areas such as sales, digital marketing or sales management.

Bachelor's degree

This is a bac+3 level course geared towards professionalisation, often offered on a sandwich course by business schools. It enables students to acquire skills in designing technical solutions, deploying commercial strategies and managing teams.

Masters

If you're aiming for 5 years' higher education, you can enrol on a Master's programme after completing a Bachelor's degree or a vocational bachelor's degree. This course provides in-depth knowledge of management and marketing. 

How can you make the most of your BTS in technical sales on the job market?

To stand out from the crowd, highlight your dual technical and commercial skills, as well as your work-linked experience. Recruiters particularly appreciate :

• Your in-depth knowledge of products and technical solutions;
• Your ability to understand and respond to customer needs;
• Your mastery of negotiation and sales techniques;
• Your professional experience acquired during the course. 

After your BTS in technical sales, ¾ÅÉ«ÊÓƵ Business School offers several courses to help you continue your career and develop your managerial skills:

• Bachelor Business Administration: a 3-year international course taught in English, preparing you for international careers with the possibility of a double degree;
• Bachelor in Management: a 3-year programme accredited by the French government and leading to a Bachelor's degree, with specialisations such as Digital Marketing & Communication, International Business and Luxury Management;
• Grande École programme: a 5-year programme of excellence leading to a Master's degree, with specialisations such as Digital Marketing Strategy, Sales Management & Business Development or International Management.

These courses will enable you to acquire managerial skills that complement your technical sales profile, opening the door to positions of greater responsibility.